The Mallorca 312 – Giant – Taiwan cyclosportive has drawn to a close with a new participation record. The 8000 riders from 59 countries worldwide have pedalled through the island until reaching the Playa de Muro where they can now celebrate the challenge of completing the great cyclotourist race with family and friends.
Throughout the day, the Mallorca 312 has been a global cyclotourism meeting point - A splendid day in a fabulous setting in which to practice cycling and ride alongside other cyclists who have come from all over the world. As stated by Sir Dave Brailsford, general manager of the Sky Team, upon his arrival at the finish-line after completing the 312 kilometres: “It has been a fantastic experience. Mallorca is the destination where, for the past 20 years, both the British Cycling Federation and, more recently, the Sky Team, have held our winter training camps. I’m used to living this experience from the car, but I’ve finally been able to get on the bike and see for myself why the Mallorca 312 is renowned for being the best cyclosportive in the world”.
This edition’s honouree and bib number 312, Joaquim “Purito” Rodríguez, highlighted the spectacular itinerary and the privilege of “being able to ride on roads that were closed-off to traffic, which gives you an immense feeling of security”, as well as the difficulty of the route “which was manageable for the first 200 kilometres, but after that your legs really start to suffer”.
As is the case every year, “Purito” rode with professional cyclists Enric Mas, Lluís Mas and Albert Torres, as well as ex-professional cyclists Pedro Horrillo, Joseba Beloki, Ángel Edo and Toni Tauler. Yet another incentive for bicycle lovers to ride alongside some of the great names in cycling.
This ninth edition has seen us break the record for the number of registered Majorcan participants, up to 2100 local riders who have enjoyed competing on the roads they pedal through on a daily basis. Likewise, the percentage of British riders in the Mallorca 312 – Giant – Taiwan has continued to increase up to 35% of the total number of participants, followed by German riders.
Another novelty that has proven successful has been the riders’ collaboration with the preservation of the environment at the Serra de Tramuntana, declared a UNESCO World Heritage Site. All participants had to throw their rubbish in special designated containers, or hand them to a volunteer who would exchange them for another gel and energy bar.
According to a study by the Universitat de les Illes Balears, the cyclosportive will have an economic impact of 16 million Euros on the island thanks to the affluence of tourists that arrived specially for the Mallorca 312 – Giant – Taiwan, who stay for an average of seven days and spend approximately 150 Euros per day.